Does page speed affect rankings?
submitted by markodonoghue on 02 November 2009
After announcing the Google Page Speed tool, it dawned that if Google takes page speed seriously, does it form part of their search engine algorithm?
When Google talks about ranking websites, it mentions the word 'relevance'. So, in their Search Engine Optimisation guidelines they encourage us to think about relevance for the user, not manipulation for the sole benefit of rankings.
So if a website is quick loading and doesn't suffer from downtime, does this make it more relevant for a user? The reality is, we'd all have to say "yes"...
Submitted by:
Mark O'Donoghue
Associated Links:
http://www.webtacular.co.uk/articles/does-page-speed-affect-rankings.htm
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